Cryptocurrency exchange giant Binance will launch the first non-fungible token (NFT) collection of famous soccer player Christiano Ronaldo (CR7) this Friday (November 19).
The exclusive collaboration is a global marketing initiative to support the launch while attracting millions of Ronaldo followers to the Web3 world.
The series, his first NFT will feature seven animated collections with different rare levels, namely Super Super Rare (SSR), Super Rare (SR), Rare (R) and Normal.
In fact, the collection of digital assets also shows Ronaldo's iconic scenes, such as his 'bicycle kick' goal during the European Champions League final against Juventus in the 2017/2018 season.
By owning the NFT, buyers will get Ronaldo's personal messages, signed CR7 and Binance merchandise, mystery boxes and early access (whitelist) facilities if there are new NFTs launched in the future.
It was also clarified that the NFT collection will be sold on the Binance NFT market with bid prices starting at 10,000 or 1,700 BUSD for SSR and SR.
While for Normal, bidding will start at 77 BUSD and NFT will be awarded to the buyer who bids the highest price.
Meanwhile, Ronaldo's mystery box will be available to 1.5 million new Binance users who register with an ID under the name RONALDO and United States (US) users also receive free NFT souvenirs from Binance.US if they deposit on its platform.