The giant company Coca-Cola signed an agreement with Crypto.com with the result of the collaboration of digital artist GMUNK in launching a collection of non-fungible tokens (NFT) inspired by the 2022 FIFA World Cup Qatar.
The theme of the establishment of the NFT is "heat maps" that launch as many as 10,000 NFT units representing the unique movements of the tournament players and will be available on the Crypto.com platform from May 1 to July 31, 2022.
Meanwhile, fans who wish to access the digital collection should open an account on the Crypto.com NFT platform and then visit the Coca-Cola Fanzone page for the NFT mint.
It is understood that the Coca-Cola Fanzone is the digital hub of the 2022 FIFA World Cup Qatar that allows fans to experience fun and unforgettable moments.
Although the entire explanation above is global, neither the registration site for Coca-Cola Middle East nor the official fanzone link is only available to residents of Qatar, Saudi Arabia or the United Arab Emirates.
According to GMUNK, Coca-Cola's 'piece magic' collection has not only given spirit and determination to the World Cup players who are fighting on the field but also artists who want to develop their digital artwork will be inspired.
Meanwhile, the collaboration between Crypto.com and Coca-Cola is able to create uniqueness for the entire digital collection that will be held soon, commented Chief Executive Officer (CEO) of Crypto.com Steven Kolifowitz.
Chief Marketing Officer of Crypto.com, Steven Kolifowitz believes that the following agreement will expand the brand and the use of decentralized technology globally.
