"There must be many people who can't wait to see the development of this project."
Blockchain protocol provider Polygon Labs inked a deal with Feature, an entertainment studio and technology company that produced The Fast and The Furious movies, to create a new racing franchise dubbed Lollipop.
Through the collaboration, Lollipop can create a variety of unique content in the form of episodic streaming, games or sports and allow viewers to actively participate in a narrative-driven racing circuit through technology-enabled gamification.
According to the Chief Executive Officer (CEO) of Feature Steven llous, Polygon's technology is not only able to further develop its experience but is also able to introduce different storytelling projects to people around the world.
In addition to bridging the gap between content and technology, the launch of Lollipop aims to revolutionize the entertainment experience to become more interesting and unique through collaboration with Polygon Labs.
To start a new era of storytelling, the project has leveraged Polygon's blockchain technology to combine gamification, artificial intelligence (AI), generated user-content and ownership into the project.
It's already known that Feature has seen some great success, where they successfully teamed up with Netflix to lead the Love Death + Robots campaign that leveraged its technology and others.
Now, the company has merged with Cedar Park Studios, an independent film studio founded by David Ayer and Chris Long that is producing The Beekeeper starring Jason Statham and more.
